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efta-efta01092656DOJ Data Set 9OtherI mb M. Brunel
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efta-efta01092656
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I mb M. Brunel
PROFILE
Brand management, marketing and digital enthusiast with a passion for quality and the opportunity to engage customers
through social media, building brand loyalty and growing a business. Demonstrated editorial judgment, business acumen and
creative sensibility with a luxur lifest le collection. Achieves results independently and in teams. Native French speaker, fluent
English, proficient Spanish.
COMPETENCIES & SKILLS: Action oriented / works extraordinarily well under pressure; organized and attentive to detail
Outstanding communications skills; listens and observes; writes and speaks effectively for a brand
Works efficiently, sets priorities; finds creative and resourceful solutions to problems; get things done
Computer skills include Microsoft Office Suite and InDesign
EXPERIENCE
BELSTAFF
New York, NY
BUSINESS STRATEGY &
DEVELOPMENT
MARKETING
SEPTEMBER 2011
TO MARCH 2013
BLOOMBERG LLC
New York, NY
INTERN US EQUITY DESK
SUMMER 2009
• Coordinate with CTG and eCommera for GSR by Belstaff website build, manage approval process
for cost & design and gather all information for both content and product (mid-March launch)
• Draft the seasonal Digital Marketing Strategy to fully integrate GSR by Belstaff digitally within the
Belstaff brand such as weekly emailers or facebook cover photo take-over (mid-February launch)
• Create and apply the Joint Marketing Opportunities calendar to solidify the union through all
Belstaff and Goodwood digital platforms, emails, press and events
• Deliver visual assets to and/or from our Creative team to and/or from the Goodwood team and
drive the design compromise - Developed 35 pages GSR by Belstaff brandbook with our Art
Designer, which has become the brand's bible
• Assist Chief Marketing Officer and Marketing Director in budget distribution, in maintaining
budget file to easily track information and in ensuring all spent are within budget
• Manage all events for GSR by Belstaff - Press Breakfast Launch on January 7th in London saw
Belstaff's first organic growth and highest rate of engagement on all our digital platforms
• Coordinate weekly calls for 4 Executives and 5 Directors, send the agenda 24hours before the call,
record and send the meeting's minutes within the day and update marketing / creative timeline
• Create sales presentation for worldwide retailers and marketing presentation for Goodwood and
Labelux
• Weekly sales pitch of various component of the Bloomberg Tradebook platform
• Daily and weekly analysis of top and worst performer on the S&P 500
• Portfolio competition - exclusively US Equities on the S&P 500 - came in 2nd
• Reviewed of clients' data account leading to additional sales
ROTHSCHILD PARIS .
Paris, France
FINANCIAL MARKETING
SUMMER 2008
EDUCATION
•
Statistical analysis of Emerging World markets for marketing material regarding the new fund
Weekly report to fund manager on statistics regarding emerging countries
Assisted in the establishment of a new customer relationship management program (CRM)
Double Bachelor of Arts in American Studies and Hispanic Studies
Graduated Pi Gamma Mu, International Honor Society in Social Sciences
International Business Management and Marketing
Economics and Management
Relevant classes: Micro & Macroeconomics, Money & Banking, Statistics
EFTA01092656
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