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efta-efta00682679DOJ Data Set 9OtherFrom: Steven Sinofsky czl
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DOJ Data Set 9
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efta-efta00682679
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From: Steven Sinofsky czl
To: Jeffrey Epstein <1
Subject: Re: next
Date: Sun, 09 Jun 2013 17:59:57 +0000
Importance: Normal
ok
Sent from Windows Mail on Surface RT
@stevesi
From: Jeffrey Epstein
Sent: Sunday, June 9, 2013 10:59 AM
To: Steven Sinofsky
the board meeting on tues will be very difficult for steve. you are in a good position, relax.
On Sun, Jun 9, 2013 at 7:41 PM, Steven Sinofsky
wrote:
So what should I do about PR stuff once we sign. While one school of thought says they won't do anything
that is highly unlikely since they will get calls and have to say something. They will officially no comment but
then while on the phone set a tone for the story as best they can.
Two things occur to me:
• Steve is a guy that thinks he can use the press but gets confused. He is currently driving a big reorg and
doing most of that through the press first--many senior people know less than they are telling the NY
Times and Bloomberg (a good indication of talking to the press is that these stories were almost the
same)
restructuring.html and
• Brad can be influenced to at least speak to PR and tell them how to handle. Right now for example, this
whole NSA PRISM thing makes me want to go be a whistleblower since everyone is being less than
forthright. It seems like Jay could talk to brad and politely / indirectly remind him that we know MS
went to the press and how they did back in November. And that two can do this, I just didn't last time -
- would be awful if folks found out steve organizes to prevent succession planning, for example.
Steve has a lot going on. He is getting board approval for the reorg which is really all driven by financial
reporting stuff -- he really wants to obscure reporting (BING, Phone, XBOX) Or one could be generous and say
he wants to manage the business differently and thinks that people follow the money when they build
products (odd). Wants to buy a phone company too.
Are we sure people like Apple will read the agreement and not worry? Hard to work for someone if there is a
perception you can't say "things" about competitors...just jittery about that. SORRY!
EFTA00682679
Sent from Windows Mail on Surface RT
I @stevesi
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