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efta-efta00791868DOJ Data Set 9Other13. Summary of the required budget.
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13. Summary of the required budget.
The project
Time
Cost in $
The "Conflict" project for 500,000 residents - southern region
A month and a half
718,500
The "Conflict" project throughout Israel — the Jewish sector
A month and a half
4,119,200
3 "End the conflict" rallies
2.5 hours X 3
1,062,000
The "Despaired" project — before the elections in Israel
90 days
3,069,600
Total
8 969 300
14. Notes.
A. We will not begin a project until we have the full funding.
B. All the messages and surveys are under the supervision of the Herzliya IDC, headed by Prof. Eran
Halperin.
C. The projects will be performed by leading professionals, and under the supervision of the Arik
Institute.
D. The list of the main professionals in our teams:
The
sition
First and last name
E-mail
Phone number
Scientific su . rvision
Creative
Brand s.ecialist
Eran Hal. rin
Romem Saran. a
Atara Biller
I
I
I
I
Media marketinl
Coordination of strategy
and tactics
O . hir Shauman*
Oshik Rushinek
I
Rall director
Hemi Sal
I
Public relations
Roni Rimon
I
Head director — Arik Institute Yitzhak Frankenthal
I
*Israeli — currently living in LA — media marketing specialist — Yitzhak's son (when Ophir was only 1
year-old his father, lieutenant colonel Sefi Shauman, had died at the Lebanon War in 1982. Yitzhak
married Ophir's mother in 1983, when Ophir was 2 years-old).
E. Since the media costs are the highest, and since it is difficult to trust the data regarding the costs,
this is a trust-based position. Ophir, as one who lost a father and brother in the army, is committed to
the project and has been with it since day one. Ophir had managed Israeli media systems and knows
both digital and written media very well and also knows how to get the lowest prices from any
media company.
F. All of the professionals working on the project are not employed by the Institute and the
Foundation. The only one on a payroll is Yitzhak Frankenthal, who receives only $1500 per month.
G. If we can change the positions of the "Conflict supporters" by only 5%, and if we can bring only
5% of those who are despaired to vote — then we could make the majority of the public and the
government supporters of the "two states for two peoples" solution.
H. Prof. Eran Halperin had examined the impact of the scientific experiment results, around a
year after the experiment was conducted, and the same people who changed their approach
following their exposure to the project, had stuck to their new approach after a year, and this
was reflected in the 2013 elections.
33 Rachel Immenu St. Jerusalem, 9322820 Israel
Tel:
Email:
Website: http://conflict-frtp.org
34
EFTA00791868
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