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efta-efta00982976DOJ Data Set 9OtherDS9 Document EFTA00982976
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DOJ Data Set 9
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From:
To: "[email protected]" leevacation®gmail.com>, Tyler Shears
Subject: Fwd: boosting strategy
Date: Fri, 07 Feb 2014 15:47:00 +0000
Hi Tyler,
Ok thanks so much for the review. I've cc'd Jeffrey. I'll be in touch this afternoon.
Begin forwarded message:
From: Tyler Shears
Date: February
at 10:33:16 AM EST
To:
Subject: Re: boosting strategy
We are pushing up the highest authority domains available for "Jeffrey Epstein" in general. I had reserved the
approach of pushing non-website URLs for a few months because you expressed concern with making sure our
URLs are on first page... but I had call w/ Mr. Epstein in the beginning of January and expressed that is a
limiting factor for moving Forbes/NYPost as quickly as we'd like.
Getting up different types of results for different folks is required to dislodge the negative placements. Once
they are dislodged it is much easier to restore our websites back to the rankings and have our "ideal" first page.
The reason for this is Google tracks click data on results and as soon as Forbes/NYPost are on second page
they will begin a slow death (less clicks on those, more clicks on the ones we have on first page)
From there we will see our properties shoot up due to the interlinking between them and the reinforcement we
can provide from sites like Harvard, Nat Geo, and any other publications we have influence over. Using the
"short-term" links is one battle around other pages is just a part of the overall war... You saw how Google was
changing up much more dramatically when we had multiple Epstein's on the first page vs. having a saturated
first page.
I feel like time was lost focusing on making sure it was Mr. Epstein properties when he has giving explicit
permission to promote any URL required to dislodge the negatives.
I hope this makes sense.. I haven't heard from Rich on the last invoice I sent (1129/14) and am hoping all is
well. Do you know if he's out of the office ?
On Fri, Feb 7, 2014 at 10:18 AM,
Hi Tyler,
> wrote:
Im at a Kinka's.
EFTA00982976
I see that you're boosting non-website urrs — are you sure this is the right approach? (vs. boosting Jeffrey's sites?) the
.org and foundation sites are slipping down and the USVI and science are permanently off the first page.
Thanks for you input.
cell:
email:
EFTA00982977
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