reputationdefender

reputationdefender Reputanon.com. Inc. • www.roputanon.com 4 reputatuon.com EFTA01116642 reputatir defender for business Every day, people search for your business online. l4 tic [tor. mi,ti of consumers us➢ search engines to find informaten about companies before making purchases. and more than 90% of web searchers trust the results they see. she results they find can make or break your busnoss: at a glance web searchers wit decide whether to buy from Neu. partner with you. trust your expertise. or gm: you media attention. MOST COnSuMerS will Makeup thew ennth alter belong at Only Ire fist gage Of Search results—Or Oren lust the first thee results' The Same holds Owe to anybody else SearChtng ?Or yOu. including Current <lents and CuStOmerS. paternal clients and customers. pOtentral Partners and emOrOyeeS. PurnalrstS. government staffers, and mom Clearly if you control the top Web search re:tits for yo✓ business, then you control the way it is perceived NO matter how carefully >rev rove buil yOur bvSineSS. yOu Probably don't have complete control Over year °nine recotation the content that appears at the ten 01 a Boogie search ?Or the name Of y0✓ company. its products and services. Or its management team could change at anymoment. Your reputatchn is at nsk emery day due to changes in search arOne exaggerated or rnsloadwier customer reviews. attacks b•/ tealous competitors, deter eocen-Ocrmes, and bloopers with an axe to grind. Search results that are fine one day can gutcldy be tilled with spark informationaboLt a competitor. coassip.urbanlopends. or other Lnwokome content It's time (Or you tO take control Of >Pis brand. SuCCeSs and recutaton on the Internet. It's time to make Sure that people SearChng rer yOse Wetness hod relevant truthful. positive informatron By engaging the ReCoutatiOnDefender SerwCe. yOu Can Make Sure that PoPele see pastti•.a and truthful content when they search for your business online Thousands Ot Other business Owners hake already diSCOvered me benefits Or ReCovtatiONDeferider onto° reOutatiOn management. Join theta and protect y01 °nine .mate today c roputationcom 2011 4, reputation com EFTA01116643 Eye-tracking map of Web search results SC rub ”••••••••••• liallIMMEWIN•l•021•110. •••••••10••••••••••••• .4•• Ea. • •••• 0* Otleervado MORE VIEWED LESS VIEWED Web searchers pay the most attention to the items at the top of the search results page. reputallorixem 2011 t repu atIon.com EFTA01116644 reputationdefender see the power Reputation.com's ReputationDefender service is the solution for your online image. PcputationOcicndor empowers you to taco control of your brand your reputaton, and your image online In recce cases the recommended ReputationDefender package can put pasitixo and truthfJ information you approve at the top of a Web search (or your name or bu:nou name. When teu Subscribe to the ReputationDefender Service. we work with you to identify your pxpities and goals. Based on these otsectiees. we increase the knSibilitY et existing positive and neutral content relevant to you. As neCeSsary. 0.0 professional driteeS and editors can also create a variety of truthful. new COntent that POSamely deittbeS you and i500tirniZetl to match yOur band and image. Okr proprietary mix of tutting-edge online reputation management strategies arrows us to push this positive 0.n^ tent tO the top of a Web search We use Our initiOuSe teChrotogies. developed exclasivicy for ReputationDefender. to ncreade the visibility Or the pOsitive and neutral content Mit has been selected. Our teChnOWS are unmatched and Our proprietary MO/talon OptimfatiOn menials are based On years Of development irclacling research performed by two fuil.tpme PhD engineers with Prestigious pedigrees in the tech and scientific industries We know exactly what does and deeSin work. and we can put this expertise into action for you cora:into') It with Oct proprietary strategies. The reSuRS are pOwerfUl mere control Oyer yOkr image when C.00le search for rev' name. tette( and more POSitiye exposure when people search for yov bob nesi. and comprehensive brand Centre' ONine. How we do it First. we take the time tO xinderStanCl your existing brand and image. as weil as the brand and image that you would Ike to cultivate. both IlveughCOmeriatiOM withYOu and Our Own research. Then. if applicable. we identify existing positive and neutral content about you that yOx want tO push toward the ton of your search results. As necessary. Our elite team of experienCed writers and editors also create CrofeSsiOnal. truthful Internet context that i5 Consistent with yOur band and usage reputationcom 2011 reputation corn EFTA01116645 Before Ot.bliCatiOn we give yOu a Chance [0review the Content me have Created to make Sure that it ntS yOur unique image and voice once yOu have given yOur apprOval. we promote this new content and any ore. existing POSitne Content tO the [CO Of search results ligation monetary °Nine reputation management techndoges We carefully impement Ott content promotion strategy Over a Period Of dayS 0' weeks t0 Make Sure that ygo 'teen* Optimal results in search engines You maySee initial mprOkement in yOur search results in as soon as tw0 weeks after you approve hen Content but the ful extent Of Our work veal take several weeks Or months t0 become apparent Our exact methods are secret. but we have honed them through yeatS Of research. devel0pm4M and exPerienCe We can tell you that we publish yOur content on a vanety of sites representing the nil breadth of the Internet. Selecting these most appropriate to your professional or business activities We then use Ott Monetary teChn0109eStobuildconnections ticSween new and Old content. We Optimize across thousands Of websites and use this netnOnt Of resources to scientifically promote accurate. POSitive Center* The result it an improvement in search results that begs and foals nature& Your new search results evil reflect truthfully on you and your business in an organic laShOn Searchers wrll sin'cey son natural. POSitive results. There will be n0 indication that yOu have any affilatien with ReOutattOriCOM—and that's the way we like it BENEFITS OF REPUTATIONDEFENDER Control your brand and image online Trio Rcvutation0eforaar :Armee wit lc o to make :we that co.citne and truthful information you control appears at the top of :Oaten engine results for your name or yow business name. Improve your search positioning Byrrelong sure that nebSite1 you Control appear at the [0.) Of a search fOr yOur name or business name, yOu can ens✓o that people imorested in wit services got the information they need. As a stele benefit. many Of Our clients also experience a tOoSt in their search position for generic keen0rds related t0 them or their toviints$46. Mitigate false or misleading search results Just cc* false negative review can sewn* damage you or your business if it appears on the first page of a Web search So can One Out-OfiCOnteat (note. ✓ban legend. Or other falsehood The ReartationDefender service buten Dentin) links at the top of your search reSultS to prevent damaging results from reaching searchers Defend against future attacks It is easier to build deteree1 now than to fight fgsehoods later if you control the ton search results ror your name, you Can Step fait* and misleading information from breaking into the top search results. Take Control and stop the cycle of negative content Pekoe it stens reputationicom 2011 4, reputation com EFTA01116646 Average Timeline Gwent Cassino. Detron•r 8 C A) At Sign W. you will be assigned a learn 01 dedicated Reputation Advisors IRAs). with access via a direct e-mail address and 1.100hOn0 minter. YOur RAs are laways happy to answer questions or provide status updates. An RA will alto at5ltl you as yOu DP Out yOur cares( prO(10 Or business information for our publications learn R) Approornattly 14 business days after you have finished prOviding uS with your prOlife. Our prOhnsiOnal writer. will craft an inn's, set of Issagraphked Web content on your betralt C) You will Own have an opportunity le review ion content we have created. Our intestass Mass you to suginSt grasiOns to o publications team or make edits Mated D) MOM approxinlately SD business days Of receiving your approval, we via begin to publish this new content 10 the Internat. Based On Oro analyss 01 your unique titration. we via spread the delivery of the content out over several days Or weeks 10 gloxinia. its IMMO. You may SO0 initial Mulls venhin a couple of weeks, but the biggest impact usually Mon a lOw weeks or months. E) At we are pubashing the last round OCOntent we will start mating tubseguerit sets of matensl ember biographical in nature Or On Other themes related to you Or yOro buSinssi. F1 For the duration of your subscription. we wm continually update and ODOM. Our system to provide ideal results. Smashing you with periodic status mona repUtatIOn.COM 2011 reputatIon.com EFTA01116647 The World Leader in Reputation Reputationcorn has tam prcroding comprehensive omen. rcputavm management services sirce 2006 We be the fwSt and largest comperensive online reoutabonmenagement company in the world.and we are mud to offer the most Foixeike online reoetavon management tools available anywhere. We have tens or thousands ot clients across al 50 V.S. states and A more than '000 COuntrieS Stew)." the weed We are heath:mattered in ReflwOOd City.Cariforna. A the heart or SOCCon Valley Reputationcorn nes boon featured rs news outlets as chews° as CNN. Forbes. 60 H mutes Good moirind Mena. Fox New:. lho Or. Phil Show. Gamow. Oas Spiegel (Gorman). the Washngton Post. the New York Times. and WIRED. among others. Thanks to years of R&D dig:ince. our orinuvasttc and satisfied customer. and a sotd track record of success. Reputatoncorn remains the undisputed wand loader in online reoutaton management. ON Forbes THE WALL STREET JOURNAL. n p r (Ow bashington Most MIRED Newsweek 60 minutes rev DI EOWELT rer= Reputationcorn hes been featured Inc SUPPORT FROM TOP VENTURE FIRMS TOCIICall1Cll'ltre line between onlne security and recutatign bluffing ReOjtatign is a new kind Of Online security StbIce that herbs )0u Monitor yOur reOutatign On the Web and take aCtiOnS to Make Sure that when SOwetwe GOOgteS yOu the•/ See yOu in the best POSPbre light. Last year. Reputation raised $8.65 rmlion trOMEIOSSerner Venture PeetnerS and Kleine PectOns. which it is announcing today The retc] came in two benches. with SA million COMM Bessemer in May. 2009 and another 54 65 MtliOn from Weiler in August. 2009. with Bessemer oarocioatoo again Bayed Conan or Bessemer. and Ted Schiein or wene now have board seats. along with angel investor Mt ri)ores wile led the SebeS A in 200a' "Oolinef And Bessemer Put $8.65 Kellen Into ReputatiOn"<11/1O60/12. 2010) reputationcem 2011 reputatIon.com EFTA01116648 Management team highlights Michael Fertlk CEO and For-elder Michael Feta( rounded RePtitattOnCOM in 2006 with the belief that people have the right to COntrCA and protect they online reputation and !Novae>, In addition t0 h6 nOrk with Ref:white:el COM. Michael holds a DOSOOn On the advisory board Of the Internet Kees:gate Coalition <04`eCiSafe). a ronpront that works tO OtPCI the health and Safety Of yOuth Online. Michael is regarded as One Of the earlieSt pioneers Of onlne reputation management and a reading expert on issues of Conine privaty He CO-autfOred the COCA Wed West 20 and lectures internatonaily appoanng before professional and academic ale:lances. Mchael also advases school administrators and parent groups. Prior to founded ReptRation.com. Michael clerked for teed Judge Danny J Boggs of the Sixth Circuit Court of Appeals ci the United States He's a graduate of Harvard Cortese and Harvard Lao School. spooks several languages. and anion sailing. reading, and runnnd Owen Tripp Chief 00erabng Officer Fluent in hternet Search tecroologieS. data tuning. and awlerYtiCar marketing. Owen Tripp CO-Monded ReOutattinCOM in 2006 and now Serves as ds cco Resoonetre ror the breadth Of the CCenCany'S revenue pattern his dutoeS SCOn Sales. business development and partnerships. COO:Orate development. and COON0any operati0ns. Prier to 101ning ReputattOn corn Owen created the user intelligence team at °Beet tweaking new grOceld n SyStemS for identity management. nestigeneratron product roding. and keyword search OfttornogatiOn An aluninciS Of A:Centure. Owen archrtected largewcale Operations centers in the US and the CholopfnceS during no time with the consultancy Owen holds a BA with Honors in Spanish Literature from Trnoty College and an MBA nem Stanford Graduate School or Business. Outside Of the Office. he enjoys the cornier', arts. carne collecting. and reading. Brent Franson Senior Director. Advanced Client soiutions Brent Franson is a recognized search engine marketing authority with a proven track record Of creating powerful online strategies to address a range of marketing, business. and reoetatiOn management needs. Before town° ReOutettognCOM. he founded and bolt a successful fulliservrce search engine marketing form. with OfftCes in Mountain Vier:. Denver. Pholadelftha.and Bangalore. India. In NS Current Kt* es Senior Director or Recotatencon's Advanced °rent Solutions. Brent uses his many yearS of experience in Search Marketing strategy and deefrsearch algorithm aCOCattOnS to Manage andrnaettatnChentreftutatoOnS °nine reputationcom g011 reputatIon.com EFTA01116649 reputatir defender available CL CL (.) w O 0 0.0. UNDERSTAND Professional. Relevant Content Properties Direct Site> . SOO- to 400-wore leteCee of totery4pheed or gent. Mervin: COnt461. CniaROCI by i NOM Or proroZiOnal %ONO and editors. afterChed by you. and Oublittled ttritriteCilty Online. King Kong 54000 25 Nova 15.000 38 Supernova $7.500 62 Kettle edible thirtheirty Wet used for Calla.% pasicacon. such as Twitter or Leereelle Selected (Or LWOW* lefietOtti and rielvarter) to your MOO. 50 60 90 Ona.papa InCiOtttet or landag pages with a peetererilecl Nil like way, cloctorphedoe.com. Often the Ortereeet Web Diepert.e5 we mantain. 4 8 14 Link Reinforcement Third-Party Promotion Profile Optimizer Powerful unmet,. ocaimizehon wingers deflate to prOwote network> of fowler content such e$ the content end reepereeS We create. iv 44, v Voitbrity ophrnuetion of pre-existwq cement of your choice. Such at Awed:OM:WO Medd. Or a tea:treble newt ilitli V V V Custominhon ot propane*: to makimizo canine attactio:nen and 001,1000 thee relevance to Out now. V V V Portal Aeeess Prect access to Web reports. Kra. el content we create. ancl tnernemes aril panWercet Ice yaw Were. tee le V V Sentiment Analysis Access tO current and hittertell Web rirelnOt. ehOwinti whet' 01~ Write Mee gone to Or Clown LM. the Mart Or Our walk V V V Reputation Advisor Team Progress Reports A Pcoutauon Acivoot team WO monitor Ow ace:ma:and te0 peCONCI WOO noon. You Mae contact a ROfterlitree AdV40t by phone or email with your auestwas Of !Or ortOulitiOn advice. Mcnthly Prowess repo. Is tiowere the linprOWnient rn yin reretettOn. Street, Otter the beginnng of new content publication. 44, v le 10 10 10 These are the packages recommended for your unguo situation Need somethno dxfferentl Contact you RCO4tat*el Ada/Jr ‘Vrictl..nr a cu:torn served tom, would be nght for you Expedited service: are c reputationcom 2011 reputabortcom EFTA01116650