EFTA Document EFTA01378015

2013 2014 % change Selling and marketing expense Percentage of revenue (dollars In thousands) 321,870 $ 335,107 4.1% 40.1% 37.7% Selling and marketing expense increased $13.2 million, or 4.1%. in 2014 versus 2013. Dating selling and marketing expense increased $8.3 million, or 2.6%. driven by an increase of $5.4 million from the acquisition of FriendScout24 and an increase in advertising spend. Non-dating selling and marketing expense increased $5.0 million, or 91.7%. driven primari